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Summary
InRoxxon Presents : Thor # 1 , written by Al Ewing and drawn by Greg Land , Marvel ’s newly - precede fresh Thor , aka Chad Hammer , will be make out with his own superintendent - vehicle , the Thor - Truck !
Roxxon Presents : Thor#1 ( 2024 )
Release Date :
April 3 , 2024
Writer :
Al Ewing
creative person :
Greg Land
Cover Artist :
Variant Cover :
Adi Granov
From the varlet of IMMORTAL THOR - the ROXXON AGE OF COMIXX BEGINS ! In his secret identity as A.I. spokesguru CHAD HAMMER , the son of Odin knows Mama Gaea is a TOP PRIORITY for heroes AND for business ! But when a mathematical group of insane environmental militant take " saving the Earth " TOO FAR , it ’s time to show them the wiseness on BOTH side - AS THOR ! But WHICH God of Evil is prompting the kids to rebel ? Could it be … LOKI , GOD OF EVIL ? ? ? Featuring an all - star cast of heroes ! MINOTAUR ! EXECUTIONER ! ENCHANTRESS ! And the THOR - TRUCK ! This is the narrative of THE ROXXIN ' THOR … and it ’s a VITAL part of the " ABSOLUTE ABSOLUTION " MEGA - EVENT !
Within the Marvel Universe , the evil energy empire Roxxon has bought Marvel Comics . Under the leadership of literal minotaur Dario Agger , the company will be creating its own bodied reply to Thor , thoroughgoing with his own private identity operator , supporting cast , and special vehicle . This one - shot twirl out of Al Ewing’sImmortal Thorin which Agger has been slowly get together a group of villains for Roxxon ’s corporate coup d’etat .
Roxxon’s Thor is a Magical, Corporate Nightmare of Marketing
How Roxxon is actually making its own Thor is cryptical , butImmortal Thor’suse of thaumaturgy and divinityoffers some hints . The comedian has focused on " narration " as the bedrock of divinity , withthe story - changing " skald - trick " of Loki being highlighted in the latterly releasedImmortal Thor # 6,written by Ewing , drawn by MartÍn Cóccolo , colourize by Matthew Wilson and lettered by VC ’s Joe Sabino . Agger has his own magic - drug user on bridge player in the form of classic Thor villain , the Enchantress , so it ’s potential she ’ll employ history - magic herself to literally rewrite a version of Thor into " Chad Hammer . "
Roxxon ’s Thor is obviously a satirical meta - comment on the hackiest corporate instinct of the superhero literary genre . The Thor - Truck in special wreak to mindthe deluge of new Batmobilesand other hero vehicles like the Spider - Mobile , contrive primarily to sell toys rather than as a genuine part of a account . Since it ’s Roxxon " making " the comic , do n’t be shocked if the comic itself attempts to blatantly huckster the Thor - Truck in its page . If chronicle big businessman divinity , then peradventure Roxxon is using that same type of magic for the purposes of advertising .
Thor’s Latest Enemies Personify Corporate Stagnation
Both the name " Chad Hammer " and the musical theme of even take a " Thor - hand truck " also talk to a stereotypically masculine reimagining of Thor , which is in all likelihood deliberate on Roxxon ’s part . This is in barren contrast to the steady Thor who , inImmortal Thor , has record much more restraint and sapience than in retiring stories . The " Roxxon " announcement of the young Thor reads :
It ’s the Thor fans unfeignedly know and love — no thoughts , just muscle , a cock , and zero vacillation to contribute them both down on the most one - dimensional baddie ever seen in a amusing book .
This is backed up by the publication ’s solicit , which assure to take on " insane environmental activists " and promote " both sides " thinking . It ’s status quo - reaffirm collective conservatism all the agency down , all crafted by Roxxon to fit an agenda of profit and societal stagnation .
Roxxon ’s in - existence acquisition of Marvel Comics also gives Ewing the opportunity to jab fun at Marvel ’s own incarnate inherent aptitude . The solicit forRoxxon Thor # 1promises that this issue is " a vital part of the ' ABSOLUTE remission of sin ' Mega - Event , " a clear Riffian on Marvel ’s trend towards bloated yearly events , each pack with superfluous tie - ins . Like the Thor - Truck , it ’s a satirical riff on real comics melodic theme . It ’ll be fun to see if Ewing , himself a masterly master of the in reality good tie - in , will craft a fake event or whether this is just a caper for the solicit when Roxxon’sThorand the Thor - Truck storm onto readers ' Thomas Nelson Page this fountain .
Roxxon Presents : Thor # 1will be uncommitted on April 4 from Marvel Comics .
